Year: 2023
Client: ColorCable
ColorCable came into existence in November 2018 with a simple yet powerful vision: to revolutionize the way we perceive extension cords and power strips.
The idea was straightforward but impactful – to create products that not only serves a practical purpose but also add aesthetic beauty to our homes. Aimed to shatter the traditional perception of cables as impersonal, dull, and irritating elements, replacing it with something that captivated the eye and delighted the senses.
“If you can’t hide it, make it beautiful.” This approach has been the core of the design process, as we continually strived to create products that not only solved a practical need but also enriched the space with aesthetic appeal and style.